Doing Business in Colombia
Consumer Edition
Doing Business in
Colombia
Consumer Edition
How to Achieve an Effective Customer Service System?
How to Achieve an Effective Customer Service System?
- Robust Customer Service System: Depending on the nature of the product or service, it’s advisable to have a customer service system that is robust and efficient enough to handle consumer requests.
- Accessible Communication Channels: Use communication channels that are user-friendly for consumers, minimizing additional burdens for contact and ideally providing immediate assistance.
- Traceability: Given the strong consumer protection in Colombia, it’s recommended to keep records of all handled requests to address any potential future claims. Traceability helps the company demonstrate good customer service management.
- Respond to Complaints and Requests in 15 Days: In Colombia, the right of petition is a fundamental right, so the law requires responses to consumer requests within a maximum of 15 business days.
- Provide Personalized Responses: This will give consumers the feeling that their request has been carefully analyzed and addressed.
Doing Business
in Colombia
Consumer Edition
Consumer Edition
