Law 2345 of 2023 came into force on December 30, 2023, and prohibited the creation of government trademarks with the aim of eliminating the excessive expenses incurred in their execution. Government trademarks have been used to represent specific administrations, promoting the image of a person, party, or government plan, instead of referring to the State Entity as such.
Now, the Colombian Association of Capital Cities (Asocapitales) filed a lawsuit against Law 2345, arguing that it violates the autonomy of the State Entities, particularly because the imposition of a Visual Identity Manual through the law, and the requirement that the Administrative Department of the Public Function verifies the compliance of such Manual contradicts the constitutional powers of the Entities of this nature. Additionally, the plaintiff argues that the prohibition of contracting new distinctive elements affects the territorial fiscal autonomy, since, according to their criteria, as long as government trademarks are used in a responsible manner, there should be no limitations. Finally, the lawsuit determined that the punitive consequences of the Law are not clear, which implies a vulneration of the principle of legality.
With the lawsuit filed by Asocapitales, the Constitutional Court will be called to rule on the constitutionality of Law 2345.