Subway sought $10 billion in the sale process, but the final bid from Roark Capital was approximately $9.6 billion.
Roark
Capital
Group
With the acquisition of Subway, Roark became one of the world’s largest restaurant operators, with brands like:
Dunkin'
Baskin-Robbins
Sonic
Subway
Founded in 1965
Arby's
Buffalo Wild Wings
Jimmy John's, and more
Subway rapidly expanded from a single Connecticut sandwich shop to a global giant.
Subway has been working on turning around its business under CEO John Chidsey since 2019, focusing on menu innovation, technology integration, and franchise recruitment.
Same-store sales increased by 9.8% in the first half of the year, signaling a potential turnaround.
The “new”
Subway
Roark plans to maintain Subway as a separate entity within its diverse portfolio and it is expected for them to open 23,000 new Subway stores globally, enhancing the chain’s presence.
Intellectual Property
Considerations
Considerations
Subway’s logo and trademarks hold immense value as recognizable symbols worldwide.
Protecting them is crucial in the acquisition process in order to maintain brand integrity.
Collaboration between legal teams and brand management is essential for successful IP transition.
