{"id":4395578,"date":"2023-05-30T14:34:41","date_gmt":"2023-05-30T19:34:41","guid":{"rendered":"https:\/\/www.olartemoure.com\/?p=4395578"},"modified":"2023-05-30T14:34:50","modified_gmt":"2023-05-30T19:34:50","slug":"digital-markets-act","status":"publish","type":"post","link":"https:\/\/olartemoure.com\/en\/digital-markets-act\/","title":{"rendered":"The digital markets act"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.21.0″ _module_preset=”default” width=”100%” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font_size=”1.1em” text_line_height=”1.5em” text_orientation=”justified” global_colors_info=”{}” theme_builder_area=”post_content”]The Digital Markets Act is a groundbreaking law from the European Union that regulates the performance of large online platforms (designated as gatekeepers) in the digital economy to guarantee fair competition, which started applying on 2 May 2023. [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.21.0″ _module_preset=”default” background_color=”#003366″ width=”100%” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/searching-icon.png” alt=”searching icon” icon_placement=”left” image_icon_width=”96px” content_max_width=”90%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”|700|||||||” body_text_color=”#FFFFFF” body_font_size=”1.1em” body_line_height=”1.5em” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

The purpose of this new regulation is that companies acting as gatekeepers in the online platform economy will stop committing unfair market practices.<\/p>\n

[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.21.0″ _module_preset=”default” width=”100%” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font_size=”1.1em” text_line_height=”1.5em” text_orientation=”justified” global_colors_info=”{}” theme_builder_area=”post_content”]The criteria stipulated to designate an online platform as a \u201cgatekeeper\u201d are the following:[\/et_pb_text][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/data-base-search-icon.png” alt=”data base search icon” icon_placement=”left” image_icon_width=”50px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

That the digital platform has a significant size that impacts the internal market.<\/p>\n

[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/internet-find.png” alt=”internet find” icon_placement=”left” image_icon_width=”50px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

It controls an important gateway for business users toward final consumers.<\/p>\n

[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/time-sensitive-icon.png” alt=”time sensitive icon” icon_placement=”left” image_icon_width=”50px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

That the company has a well-established and long-lasting position.<\/p>\n

[\/et_pb_blurb][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font_size=”1.1em” text_line_height=”1.5em” text_orientation=”justified” global_colors_info=”{}” theme_builder_area=”post_content”]Being designated as a gatekeeper under the Digital Markets Act will bring some consequences. There are certain things that gatekeepers will have to do and others they cannot do.<\/p>\n

On one side, gatekeepers will have to:[\/et_pb_text][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/check-icon.png” alt=”check icon” icon_placement=”left” image_icon_width=”40px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” text_orientation=”justified” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]Allow final users to easily uninstall preinstalled apps or change default settings on operating systems or web browsers that redirect to products or services from the gatekeepers. [\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/check-icon.png” alt=”check icon” icon_placement=”left” image_icon_width=”40px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” text_orientation=”justified” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]Allow final users to install third-party apps that interact with the operating systems from the gatekeepers. [\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/check-icon.png” alt=”check icon” icon_placement=”left” image_icon_width=”40px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” text_orientation=”justified” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]Allow final users to unsubscribe from the platform services of the gatekeepers easily.[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/check-icon.png” alt=”check icon” icon_placement=”left” image_icon_width=”40px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” text_orientation=”justified” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]Offer the possibility to the companies to include advertisements on their platform with access to the performance measuring tools of the gatekeeper.[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/check-icon.png” alt=”check icon” icon_placement=”left” image_icon_width=”40px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” text_orientation=”justified” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]Allow business users to promote their offers. [\/et_pb_blurb][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font_size=”1.1em” text_line_height=”1.5em” text_orientation=”justified” global_colors_info=”{}” theme_builder_area=”post_content”]On the other hand, gatekeepers cannot: [\/et_pb_text][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/prohibited-icon.png” alt=”prohibited icon” icon_placement=”left” image_icon_width=”40px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” text_orientation=”justified” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Use the business user’s data when the gatekeepers compete with them in their own platform.<\/p>\n

[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/prohibited-icon.png” alt=”check icon” icon_placement=”left” image_icon_width=”40px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” text_orientation=”justified” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Classify their own products or services in a more favorable manner compared to those of third parties.<\/p>\n

[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/prohibited-icon.png” alt=”prohibited icon” icon_placement=”left” image_icon_width=”40px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” text_orientation=”justified” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Require app developers to use gatekeeper’s services to appear in their app stores.<\/p>\n

[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/prohibited-icon.png” alt=”prohibited icon” icon_placement=”left” image_icon_width=”40px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” text_orientation=”justified” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Track final users outside of the gatekeeper’s platform service for the purpose of targeted advertising.<\/p>\n

[\/et_pb_blurb][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font_size=”1.1em” text_line_height=”1.5em” text_orientation=”justified” global_colors_info=”{}” theme_builder_area=”post_content”]These are the next steps for the application of the Digital Markets Act:[\/et_pb_text][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/ticket-icon.png” alt=”ticket icon” icon_placement=”left” image_icon_width=”40px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” text_orientation=”justified” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

In a period of two months, the digital platforms will have to notify the European Commission and send all relevant information.<\/p>\n

[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/ticket-icon.png” alt=”ticket icon” icon_placement=”left” image_icon_width=”40px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” text_orientation=”justified” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]After receiving the information, the Commission will have two additional months to decide whether those digital platforms will be designated as gatekeepers.[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/ticket-icon.png” alt=”ticket icon” icon_placement=”left” image_icon_width=”40px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” text_orientation=”justified” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]If so, these gatekeepers will have a period of six months since the Commission decided to designate them as such to ensure compliance of the obligations included in the Digital Markets Act.[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/ticket-icon.png” alt=”ticket icon” icon_placement=”left” image_icon_width=”40px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” text_orientation=”justified” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]Likewise, the Commission has the intention to organize several workshops with interested parties to know their opinions about the compliance of gatekeepers.[\/et_pb_blurb][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font_size=”1.1em” text_line_height=”1.5em” text_orientation=”justified” global_colors_info=”{}” theme_builder_area=”post_content”]If a gatekeeper does not comply with this regulation, it will face sanctions by the European Commission, who is the sole enforcer of these provisions. These sanctions include the following:[\/et_pb_text][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/alert-icon-1.png” alt=”alert icon” icon_placement=”left” image_icon_width=”40px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” text_orientation=”justified” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]Fines of up to 10% of the company’s total annual worldwide turnover, or up to 20% in the case of repeated infringements.[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/alert-icon-1.png” alt=”alert icon” icon_placement=”left” image_icon_width=”40px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” text_orientation=”justified” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]Penalty payments of up to 5% of the average daily turnover.[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2023\/05\/alert-icon-1.png” alt=”alert icon” icon_placement=”left” image_icon_width=”40px” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” body_font=”||||||||” body_font_size=”1.1em” body_line_height=”1.5em” text_orientation=”justified” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”]Additional corrective measures if there is a systematic failure to comply with these obligations. must be proportionate to the misconduct committed and may be structural or behavioral measures, such as the transfer of parts of a company.[\/et_pb_blurb][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” theme_builder_area=”post_content” text_font=”|800|||||||” text_text_color=”#003366″ text_font_size=”2em” text_line_height=”1.5em” hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n

Our Expert<\/p>\n

[\/et_pb_text][et_pb_blurb title=”Santiago Lombana” image=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2022\/10\/DSL.jpeg” _builder_version=”4.21.0″ _module_preset=”default” theme_builder_area=”post_content” alt=”Santiago Lombana” title_text=”DSL” icon_placement=”left” image_icon_width=”90px” header_font=”|600|||||||” header_line_height=”1.2em” header_font_size=”1.05em” body_font_size=”1.05em” body_line_height=”1.5em” link_option_url=”https:\/\/www.olartemoure.com\/en\/team\/daniel-santiago-lombana\/” link_option_url_new_window=”on” content_max_width=”100%” hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n

Antitrust and Consumer
Law Coordinator<\/p>\n

[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

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