{"id":13992,"date":"2021-03-16T20:35:47","date_gmt":"2021-03-16T20:35:47","guid":{"rendered":"https:\/\/www.olartemoure.com\/?p=13992"},"modified":"2023-02-02T13:04:02","modified_gmt":"2023-02-02T18:04:02","slug":"anticounterfeiting-antipiracy-digital-era","status":"publish","type":"post","link":"https:\/\/olartemoure.com\/en\/anticounterfeiting-antipiracy-digital-era\/","title":{"rendered":"Infographic | Anticounterfeiting and Antipiracy in a digital era in Colombia"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

If you need brand protection in Colombia, this information might be useful:<\/span><\/h4>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/Titulos-06-1.png” title_text=”T\u00edtulos-06″ align=”center” disabled_on=”on|on|off” _builder_version=”4.16″ _module_preset=”default” overflow-y=”hidden” overflow-x_tablet=”” overflow-x_phone=”hidden” overflow-x_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_padding=”0px|||||” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/Titulo_app-1.png” title_text=”Titulo_app 1″ align=”center” src_tablet=”” src_phone=”” src_last_edited=”on|phone” disabled_on=”off|off|on” _builder_version=”4.16″ _module_preset=”default” custom_margin=”-26px|||||” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/1.png” title_text=”1″ _builder_version=”4.16″ _module_preset=”default” width=”72%” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Colombian Customs\u2019 Authorities issue alerts by email. Ask your attorney to include your email address as a reference for authorities, so you receive the same alerts your attorney gets.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/2.jpg” title_text=”2″ _builder_version=”4.16″ _module_preset=”default” width=”32%” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Training sessions in Colombia are still necessary. This way authorities will remember your trademark and provide a way for you to clearly show what your company is doing and what your main products are. Authorities are always curious about your products.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/3.png” title_text=”3″ _builder_version=”4.16″ _module_preset=”default” width=”82%” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Create trademark alerts for your main brands, block them on Google, Twitter, Facebook, Instagram, and other social media.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/4.jpg” title_text=”4″ _builder_version=”4.16″ _module_preset=”default” width=”57%” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Request verification of your account from social media. Create local accounts in Colombia to connect with local consumers.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/5.jpg” title_text=”5″ _builder_version=”4.16″ _module_preset=”default” width=”85%” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Do perform take-downs but do further research. Before taking down piracy and counterfeit products, try to get as much information as possible as to the source of infringement. Colombian counterfeiters tend to open multiple accounts.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/6.png” title_text=”6″ _builder_version=”4.16″ _module_preset=”default” width=”89%” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Teach them how to spot counterfeits. Some may say you are telling counterfeiters how to better copy your brand, but the truth is most Colombian consumers don\u2019t want to be caught by friends using counterfeits.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_margin=”1px|auto||auto||” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/7.png” title_text=”7″ src_tablet=”” src_phone=”” src_last_edited=”on|desktop” _builder_version=”4.16″ _module_preset=”default” width=”100%” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Many cases remain under the radar if you do not have local counsel helping you know the market<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/Titulos-07.png” title_text=”T\u00edtulos-07″ align=”center” disabled_on=”on|on|off” _builder_version=”4.16″ _module_preset=”default” overflow-y=”hidden” overflow-x_tablet=”” overflow-x_phone=”hidden” overflow-x_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/Titulo_app-2.png” title_text=”Titulo_app 2″ align=”center” src_tablet=”” src_phone=”” src_last_edited=”on|phone” disabled_on=”off|off|on” _builder_version=”4.16″ _module_preset=”default” overflow-x=”hidden” overflow-y=”hidden” custom_margin=”-59px|||||” custom_padding=”0px||2px|||” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/8.png” title_text=”8″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Take advantage on this to request purchasing licenses.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/9.png” title_text=”9″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Colombian consumers relate easily with people.\u00a0<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/10.png” title_text=”10″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

While you may get no answer to cease and desist letters, Colombian companies fear missing a conciliation hearing given a no show will generate a bad inference if the case goes to court.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/11.png” title_text=”11″ _builder_version=”4.16″ _module_preset=”default” width=”85%” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Even if your software has been illegally copied, it will have a software license agreement where you can include clauses or sections where users can accept to have its mobile or computer station report a pirated copy was used.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/12.png” title_text=”12″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Data is one of the most valuable assets in this era.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/13.png” title_text=”13″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Pirates tend to focus on software programs that are lenient by authorities or attorneys.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/Titulos-08.jpg” title_text=”T\u00edtulos-08″ align=”center” disabled_on=”on|on|off” _builder_version=”4.16″ _module_preset=”default” overflow-y=”hidden” overflow-x_tablet=”” overflow-x_phone=”hidden” overflow-x_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/Titulo_app-3.jpg” title_text=”Titulo_app 3″ align=”center” disabled_on=”off|off|on” _builder_version=”4.16″ _module_preset=”default” overflow-x=”hidden” overflow-y=”hidden” custom_margin=”-67px|||||” custom_padding=”0px|||||” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/14.png” title_text=”14″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Otherwise, pirate broadcasters will create different channels and make them available to users online<\/span>s.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/15.jpg” title_text=”15″ _builder_version=”4.16″ _module_preset=”default” width=”60%” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Finding out who is behind illegal broadcasts takes time and sometimes complex investigation.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/16.png” title_text=”16″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

The Colombian judicial system works so that plaintiffs have enough evidence and information before filing and most of the discovery must be done before suing.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/17.png” title_text=”17″ _builder_version=”4.16″ _module_preset=”default” width=”59%” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” custom_padding=”0px|||||” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Illegal broadcasts and request preliminary injunctions which are easily granted if you are able to link the illegal broadcast with an individual.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/18.png” title_text=”18″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

You have better chances with Police forces, who have special units devoted to digital crime<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.16″ _module_preset=”default” custom_padding=”9px||||false|false” border_radii=”on|22px|22px|22px|22px” border_width_all=”2px” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

For\u00a0<\/b>mor<\/b>e information,\u00a0<\/b>co<\/b>ntact\u00a0<\/b>us<\/b><\/a><\/span><\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.olartemoure.com\/wp-content\/uploads\/2021\/03\/Final.png” title_text=”Final” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

If you need brand protection in the digital era in Colombia, this information migth be useful to you. 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